We now do our internet searching on AI platforms. So, is our brand in the answers?
What is GEO?
GEO (Generative Engine Optimization) is the name for optimisation work that aims to increase visibility on AI platforms.
When AI answers questions, it can put particular brands and products forward. Being in those answers now shapes people’s buying decisions.
GEO aims to make your brand more visible in AI answers.
Why does GEO matter?
AI use is growing fast. People rely more and more on AI platforms when they research products and services and when they make buying decisions.
Türkiye
The share of people who say they use AI nearly doubled between 2023 and 2025.
Source: Ipsos AI Monitor, 2025Türkiye
ChatGPT’s usage rate among AI users in Türkiye.
Source: AIPA & Kuantum Research, 2025Türkiye
The share of people who say AI has changed their daily life in the last 3–5 years.
Source: Ipsos AI Monitor, 2026World
Generative AI usage rate among people aged 15–64 worldwide.
Source: Microsoft AI Economy Institute, 2026 Q2WHAT IS GEOMETRICS?
GEOMETRICS is an analytics platform that measures your visibility in AI answers, compares you with your competitors and shows the steps to take to be recommended more often.
ChatGPT
Gemini- Google AI Overviews
Perplexity
Claude
Grok
DeepSeek
- 01
We now do our searching through AI
Before buying, people no longer browse site after site. They ask ChatGPT, Gemini, Claude or another AI “Which is the best brand in this field?”, and the AI recommends a few brands.
If you are on that list, you are among the options. If you are not, the customer goes to your competitor without ever seeing you.
ChatGPTIllustrative screenWhich is the best brand in GEO?
The brands that stand out in GEO are:
- GEOMETRICSMeasures across many AI models and produces a roadmap.
- Atlas
- Nova
- 02
Geometrics asks the same question to many AIs at the same time
AI does not give the same answer to the same question every time. That is why GEOMETRICS regularly asks different AIs the customer questions specific to your sector and compares the results.
GEOMETRICS’s multi-verification system evaluates every answer separately: Was your brand mentioned? In what position was it recommended? Which sources was the answer based on?
So the scoring you see rests not on a single answer but on a combined assessment of all the results gathered from different AIs and repeated measurements.
- 03
Geometrics compares you with your competitors
The same questions are measured for your competitors too. On a single screen you see who is recommended for which question, your share of AI answers and the gap between you and the leading brand.
It becomes clear on which topics, and thanks to which sources, your competitor gets ahead.
- 04
Geometrics produces your roadmap for raising your rankings
The roadmap GEOMETRICS provides contains the actions you need to rise to the top of AI answers: it gives you the content you should publish, the platforms AI draws on where you should also be present, and the improvements to make on your site. Actions are listed in order of priority, each with its estimated completion time beside it. When you complete an action, its effect on your score is shown as before and after in the following measurements.
- 05
Geometrics measures the result again regularly
GEOMETRICS asks the same questions again every three days, without you having to do anything, and reports the result to you.
You follow on a chart how much your work has raised your ranking and your score. The moment your ranking drops, you get an instant email.
Illustrative screenYour ranking droppedYour visibility score fell from 51.6 to 49.8.Email
AI models
Your questions are asked separately to ChatGPT, Gemini, Google AI Overviews, Perplexity, Claude, Grok and DeepSeek. You see in which ones you are recommended and in which you are never mentioned.
a new measurement every day
All questions are asked again automatically every day. The change in your ranking is presented to you as a report.
point site check
Your website is examined at 71 separate points. Every gap that stops AI from reading and understanding your site is listed one by one.
Pinpoint Measurement, a Roadmap to the Top Rankings
GEOMETRICS’s multi-verification system asks the same question to many AIs again and again, assesses all the answers and bases its recommendation on that result.
GEOMETRICS produces not just a score but a roadmap that clearly shows what to do.
A second AI confirms every answer; false matches are not counted.
The top-priority task is at the top, with its estimated time beside it.
Different questions are suggested.
Measured again every three days; the score before and after the work is reported.
You are informed by email without having to open the panel.
A presentation file downloads from the panel in one click.
Checked at 71 points.
Your position, your share and the gaps between you and the leader are reported clearly.
It is clear which ones include you and which do not.
Your brand name, website and sector are enough; no code or setup is needed.
Frequently Asked Questions
Is the answer to your question not here?
Write to us or leave your number and our team will call you.
AIs compile their answers from sources such as news sites, review platforms, forums and your own website. Geometrics shows which sources you are missing from and lists what to do.
Ranking high on Google does not mean you are recommended by AI. SEO and GEO follow a similar logic: both aim to put your brand in front of the customer who is looking for it. But their channels and methods differ. SEO moves you up Google’s list of results. GEO aims to get you recommended and put forward in the answers of AI models. That is why a brand in first place on Google may not appear in an AI answer at all. You see your brand’s real position in AI clearly in the first Geometrics measurement.
Some AI platforms, such as ChatGPT, accept ads in some countries; but ads do not affect the answers the AI gives to questions. Ads appear not in the answer itself but in a separate area, marked as “sponsored”. With Geometrics you get the roadmap to follow so that your brand earns an organic place in AI answers; the visibility you gain this way does not depend on an advertising budget and it lasts. In the long run it is the most sustainable method.
No. Your brand name, website and sector are enough; no technical setup is required.
Geometrics measures in every market. For the global market, simply choose the relevant country; questions are currently asked in Turkish or English.
Whether AI bots can enter your site, firewall blocks, whether bots can read the page content, whether your company details are correctly defined, social account links, page title and description, how clear the opening paragraph is, the sitemap, page speed, mobile compatibility and more. Your website is checked at 71 points in total; every gap is listed one by one.
Find out today where your brand stands in AI
Tomorrow the same question will be asked to AI models again. Let us show you where your brand stands in those answers, where your competitors are and where to start. Fill in the form and our team will call you.